Jacinta Jiménez, PsyD, is an award-winning psychologist and board-certified leadership coach, and for 15+ years has been dedicated to the betterment of people through innovative programming stemming from the latest research in positive psychology, neuroscience and motivational psychology. She is an accomplished author and was a key team member in the creation and implementation of the Anger and Irritability Management System, a mobile app produced by the Mobile Behavior Design Lab and the National Center for PTSD. Currently, she serves as the vice president of Coaching Innovation at BetterUp, a virtual coaching platform dedicated to helping people live with greater clarity, purpose and passion. 

AAST Managing Editor Monica Roselli recently spoke with Jiménez on what people are looking for in a coach, how a coach can be successful and more. Hear Jiménez's thoughts on what the world of coaching looks like today and where she believes the future of the profession is heading in this Q&A